Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit our website. They help us provide you with a better browsing experience by remembering your preferences, analyzing site traffic, and enabling certain website functionality.
Similar technologies include web beacons, pixels, and local storage, which serve similar purposes to cookies.
2. How We Use Cookies
We use cookies for several important purposes:
Essential Functionality: To enable basic website features and security
Performance: To understand how visitors use our site and improve performance
Personalization: To remember your preferences and customize your experience
Analytics: To analyze traffic patterns and user behavior
Marketing: To deliver relevant content and advertisements
3. Types of Cookies We Use
Necessary Cookies
These cookies are essential for the website to function properly. They enable core functionality such as:
Security and authentication
Cookie consent preferences
Load balancing and site stability
Form submission and error handling
These cookies cannot be disabled as they are necessary for the website to work.
Analytics Cookies
We use analytics cookies to understand how visitors interact with our website:
Page views and user journey analysis
Popular content identification
Site performance monitoring
User engagement metrics
These cookies help us improve our website and content.
Marketing and Advertising Cookies
These cookies are used to deliver personalized content and advertisements:
Tracking user interests and preferences
Delivering relevant advertisements
Measuring advertising effectiveness
Social media integration
These cookies can be disabled through our cookie settings.
Functional Cookies
These cookies enhance your browsing experience by:
Remembering your language preferences
Saving your newsletter subscription status
Personalizing content recommendations
Maintaining your reading history
4. Third-Party Cookies
Some cookies on our website are set by third-party services that appear on our pages:
Analytics Services
Google Analytics: Helps us understand website usage and performance
Hotjar: Provides user behavior insights and heatmaps
Social Media
Facebook: Enables social sharing and embedded content
Twitter: Powers tweet embedding and social sharing
LinkedIn: Facilitates professional content sharing
Advertising Networks
Google AdSense: Delivers relevant advertisements
Amazon Associates: Enables affiliate link tracking
These third parties have their own privacy policies and cookie practices.
5. Managing Your Cookie Preferences
Our Cookie Management Tool
You can manage your cookie preferences at any time using our cookie settings tool. This allows you to:
Accept all cookies
Accept only necessary cookies
Customize your preferences by category
View detailed information about each cookie type
Browser Settings
You can also control cookies through your browser settings:
Chrome: Settings > Privacy and Security > Cookies and other site data
Firefox: Options > Privacy & Security > Cookies and Site Data
Safari: Preferences > Privacy > Cookies and website data
Edge: Settings > Site permissions > Cookies and site data
Note: Disabling certain cookies may affect website functionality.
6. Cookie Duration
We use both session and persistent cookies:
Session Cookies
These are temporary cookies that expire when you close your browser. They are used for:
Maintaining your session during a visit
Security and authentication
Form data retention
Persistent Cookies
These remain on your device for a specified period or until manually deleted:
Preference cookies: Up to 1 year
Analytics cookies: Up to 2 years
Marketing cookies: 30 days to 1 year
Consent cookies: 1 year
7. International Transfers
Some of our third-party cookie providers may transfer your data to countries outside your region. We ensure that:
Appropriate data protection measures are in place
Transfers comply with applicable privacy laws
Service providers maintain adequate security standards
8. Impact of Disabling Cookies
If you choose to disable cookies, some website features may not function properly:
You may need to re-enter preferences on each visit
Some personalized content may not display correctly
Login sessions may not persist
Analytics and performance measurement may be affected
9. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect:
Changes in our cookie practices
New third-party services
Legal or regulatory requirements
Technology updates
We will notify you of significant changes by updating the "Last updated" date and, where appropriate, providing additional notice on our website.
10. Contact Us
If you have questions about our use of cookies or this Cookie Policy, please contact us:
Fertiseque
133 Dale St, Liverpool L2 2JH, United Kingdom
Phone: +441513059592
Email: [email protected]
For technical questions about cookie management, you can also contact our technical support team at: [email protected]